Question 1

What is BlockVantage?

Accepted Answer

BlockVantage is an advertising tool that uses artificial intelligence to create and manage ad campaigns for you. Instead of spending hours figuring out where to run your ads, who should see them, and how much to spend, BlockVantage handles it automatically via streaming TV, mobile video, website banners, and audio platforms.

Question 2

What do I need to get started?

Accepted Answer

Just your brand name and website URL. BlockVantage automatically analyzes your brand, identifies your target audience, and builds a complete campaign — no experience needed, no minimum spend required.

Question 3

Why use AI for advertising?

Accepted Answer

AI processes massive volumes of audience, campaign, and contextual data in real time to make smarter decisions about bidding, targeting, creative delivery, and budget allocation. It enables campaigns to adapt instantly to performance trends, outperforming traditional rule-based systems in both precision and speed.

Question 4

What makes AI effective?

Accepted Answer

Quality, freshness, and depth of input data. Clearly defined objectives and KPIs. Proper guardrails to prevent overreach or erratic behavior. Human oversight to handle exceptions and edge cases. The sophistication and ongoing training of the AI model itself.

Question 5

How do I know what the AI is doing?

Accepted Answer

Every key optimization decision is immutably logged on the verification ledger, providing a verifiable audit trail. You can review exactly what the AI recommended, what was executed, and the reasoning behind each decision.

Question 6

Am I stuck with what the AI suggests?

Accepted Answer

No. BlockVantage presents AI-recommended selections that you can fully customize — removing, adding, or adjusting any element before launch. By default, the AI provides optimized decisions, but you retain complete flexibility to modify and refine them at every stage. It's automation with full human control.

Question 7

Is my data safe?

Accepted Answer

All data is encrypted in transit and at rest. Personally identifiable information (PII) is fully anonymized through LiveRamp. Only decision metadata — not user-level data — is recorded to the verification ledger. MFA, strict access controls, role-based permissions, and detailed logging are enforced.

Question 8

How quickly will I see results?

Accepted Answer

Results vary by market conditions, spend level, and data maturity. However, early adopters typically see significant improvement in efficiency or ROI within the first few optimization cycles, with additional gains accruing as the system continues to learn.

Real TV ads.
Made simple.

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Real TV ads. Made simple.